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AppLord - TackleBox

Project type

Illustration

Location

Sydney

For TackleBox / AppLord, an app featured in the Apple Store, I was responsible for creating the splash page, intro screen, and logo. The design had to meet both technical requirements and client specifications. I crafted a playful, cartoon-inspired character—a fisherman with a touch of Poseidon—to embody the app’s light-hearted and engaging approach.

The TackleBox app serves as a comprehensive fishing assistant, highlighting popular and lesser-known fishing spots across Australia, along with essential gear recommendations. The character I developed effectively conveyed the app’s fun and approachable nature, aligning with its focus on providing users with an enjoyable and informative fishing experience. My design work contributed to the app's distinctive identity and appeal in the competitive market of mobile applications.

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